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TechTechnology

The Benefits and Realities of AI | Capability vs. Commercial Viability

There’s a growing belief that AI will be the great equalizer — that aspiring creators who lacked budget, connections, or infrastructure can now compete directly with major studios.

I understand the hope behind that idea. But here’s the uncomfortable truth: the tool was never the bottleneck.

In this video, I break down why access to AI doesn’t automatically create commercial viability, why market saturation is accelerating, and why storytelling, IP ownership, audience building, branding, marketing, fulfillment, and consistency still determine success.

When everyone has access to the same tool, you don’t get a leg up — you get a more crowded market.

The dream is valid. The shortcut isn’t.

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